May 31, 2016

Introducing the 2016 Summer Blogger Promo Tour Signups!

Summer is coming, and I couldn't be more ready for it here at The Book Bratz! MY favorite part of the summer is definitely our Summer Blogger Promo Tour (meme to come), which was unveiled for the very first season here two years ago. Now it's the third season of this awesome event, and I can't believe that it took off as well as it did! For those of you who have never heard of it, here's a quick explanation (and even if you followed or participated in the tourfor the last few years, some things have changed a little bit):

There are 9 Sundays in July/August total this year. We're going to be selecting 40 book bloggers through a signup process (and this process is first come, first serve this year, and the cap is DEFINITELY 40.) The bloggers will be divided into various groups of 8. Each blogger in the lineup will put up a post on their blog every Sunday throughout July and August. Each week, your post will be featuring another book blogger involved in the tour. (You will be emailed a schedule in late June that will tell you which book bloggers to feature on which Sunday.) You could do an interview with the blogger, explain what you like about their blog, something fun or creative, a booktuber collaboration, etc. Whatever you want--it's up to you! All you have to do is make sure that post basically swags out the assigned blogger/book blog. In return, they'll do the same for you and your blog when it comes time for them to cover yours.

So long story short, you will be given a schedule of 8 different bloggers to collab with on your own blog each Sunday throughout the summer. (There are 9 weeks this summer, though, and the 9th week will be your wrap-up post.) You will be given the contact information for all of the blogs you have to feature, and it will be your responsibility to reach out to the scheduled blogger each week and come up with an idea of what to do on your blog.

Some of the awesome things that took place during the last few years were book quizzes, interviews, trivia games, fancasts, book discussions, co-reviews, guest reviews, and more! 

The way the rotation will work is that all of the 8 blogs in your group (there will be Groups A - E) will be featured each week. Your blog will be talked about on 8 other blogs at different points for 8 entire weeks. (For the 9th week, everyone will be doing a wrap-up post about their tour experience, otherwise you'd be swagging out YOUR blog for the 9th week, which makes no sense). The purpose of this tour is just to highlight new and different YA book bloggers and get to get the word out and learn about them and promote them, while having them do the same for you in return. And the system has proven to be successful - since we started the Summer Blogger Promo Tour three years ago, blog traffic on all participating blogs has increased tenfold, and some of our most lasting blogging friendships and partnerships were formed as a part of this tour. 

Every Sunday throughout July and August will be filled with interviews, discussions, shoutouts, and tons of other fun! This is going to be a super awesome tour that we're so excited for--and we launch on July 3rd

So many awesome friendships have been formed through the Summer Blogger Promo Tour over the years, and this year will be just as awesome! Some awesome friends we met and bonded with over the 2014 tour were: Dana Square, EndlesslyreadingAna Loves...The YA ClubCaught Read HandedInk on the ShelfThe YA's Nightstand and SJ Bouquet!

So, how do you sign up?

Sign ups for the 2016 Summer Blogger Promo Tour will be taking place from now until Tuesday, June 14th. (If we reach our 40-blogger limit before then, signups will be closed earlier.) After that date, sign ups will be closed and you will all receive a welcome email and another email with your individual tour schedule! The signup process is first come, first serve. The first 40 bloggers to sign up are guaranteed a spot on the tour. All blogs, big or small, are welcome! There is no follower/view/blog traffic minimum. If you're willing to participate, you're welcome aboard! 

The only thing we ask is that before you sign up for the tour, you make sure that you are definitely able to put a tour post up on your blog every Sunday of July and August. The tour posts do NOT have to be the top post of the day, so if you have another event scheduled on your blog, double-posting is fine. We just ask that everyone signing up for the tour promises ahead of time not to slack off - because if other bloggers are sticking to their schedule and promoting you, but then YOU slack off and skip the day you're supposed to promote THEM, that isn't very fair. So everyone has to promise to work together and be on-time! :-)


Signups for the 2016 Summer Blogger Promo Tour have officially been closed. Welcome emails will be sent out within the next two weeks! 

Thank you so much for taking the time to learn about and sign up for the 2016 Summer Blogger Promo Tour - I can't wait to see you this summer! :-)


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